Louis Vuitton needs to regain its lost exclusivity

LVMH shares jump as Louis Vuitton calms worries

The slip in popularity by what was once the worlds top luxury brand is due to the shifting preference of … Articles older than 72 hours are available to subscribers only. To see the full article, you need to login or register . Paid subscribers have no limits. Full access to the historical archive of over 70,000 articles. 12 print & 12 e-magazines a year, plus back issue access Daily email news bulletins iPad & iPhone subscription Louis Vuitton Lyrics access via the apps Regular supplements & reports Notification of relevant regional events, Up to 30% savings when buying the FULL package. About Us | Contact Us | Feedback | Bulletin Archive | Site Map | RSS | Advertise | Subscribe | Corporate Subscriptions To subscribe to Campaign: Phone: +852 2122 5227 in business hours or click here Copyright 2013 Haymarket Media Ltd .

Though she has a sweet-as-a-button appeal, corsets , metallics and playful hems are all part of her style rotation. Fortunately, it looks like that fearlessness has paid off with a new gig as the face of Louis Vuitton . The actress stars in the fashion house’s autumn/winter 2013-14 campaign, which focuses on two new handbags, the W and the Capucines. Sporting wine-colored lips, dark brows and her signature cropped haircut, Williams looks particularly edgy in the Peter Lindbergh-lensed shots wearing clothing from the fall collection. It’s certainly a far cry from the young girl we met on “Dawson’s Creek.” Of course, this announcement isn’t too surprising — remember how great Williams looked in her show-stopping Louis Vuitton gown at the 2012 Oscars? This partnership is also particularly noteworthy, since it marks the star’s very first major fashion campaign. (Williams did star in the Band of Outsiders lookbook back in 2012, though.) You can catch her new Louis Vuitton ads in Marie Claire France on Aug. 2 or wait until they hit September and October fashion magazines Stateside. Do you think these shots prove that Williams has global style star potential? Her new ads for Louis Vuitton: Her Louis Vuitton look at the 2012 Oscars: From girl next door to Vuitton minx…

Michelle Williams’ Louis Vuitton Campaign Is An Edgy Turn For The Star (PHOTOS)

michelle

Here are the first campaign images from the Oscar-nominated actress new gig as the face of Louis Vuitton. The ads, which will appear in September and October magazines, are for the brands new handbags, the W and the Capucines. Michelle Williams was selected by Louis Vuitton for her independent spirit with which she has forged her path through Hollywood defined by her outstanding talent, her passion for craft, and her choice of daring and challenging roles, the French fashion house said in a statement. [via PEOPLE] [Courtesy Louis Vuitton] Williams, 32, is no stranger to Louis Vuitton. In February 2012, Williams donned a burnt orange LV gown for the 84th Academy Awards. (While she was a winner on the red carpet, the My Week With Marilyn starlost the Best Actress Oscar to the one and only Meryl Streep ). [Courtesy Getty Images] Williams, who was most recently seen in Oz the Great and Powerful as Glinda the Good Witch, is currently filming the World War II movie Suite francaise with Kristin Scott Thomas.

Michelle Williams smoulders in edgy fashion shoot

CLICK ON PHOTOS TO ENLARGE She poses with two of the brand’s new luxe handbags the W and Capucines carryalls in tan and black. The shoot, photographed by Peter Lindbergh, marks Michelle’s first major fashion campaign. Michelle has a good relationship with Louis Vuitton. For the 2012 Oscars, where she was up for the Best Actress award, she wowed in a vibrant gown by the Italian fashion house. With a ruched bustline and peplum detailing, the burnt orange number had a distinct prom vibe and ensured that Michelle stood out from the crowd. Michelle is recently single after splitting from her partner of one year Jason Siegel. Jason was Michelle’s most serious boyfriend since the death of her former fiance Heath Ledger in 2008. In other fashion news, Christy Turlington, 44, has made a reutrn to modelling with a sultry advert for Calvin Klein. The former supermodel is the new face and body of the luxury brand’s underwear range, showing off the incredible body that made her famous in a series of black and white ads.

Michelle Williams is a Stunner in These New Louis Vuitton Ads

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HSBC calculated that Louis Vuitton’s operating margin fell to 42 percent from 44 percent between 2011 and 2012. RELIEF Sales growth at LVMH’s fashion and leather goods division, of which Louis Vuitton makes up 75 percent of sales, doubled in the second quarter to 6 percent from 3 percent in the previous three months on a like-for-like basis. “It is a relief that there is an improvement in the second quarter and that the margin (at LV) stopped deteriorating,” said Zurich-based Andrea Gerst, who helps run the Julius Baer Luxury Brands fund with 417 million euros ($551.92 million)under management. Referring to Louis Vuitton’s performance regionally, Guiony said trading in Asia was “flattish,” in the United States “in the mid-single digits” while in Japan and Europe, it was “a bit higher or a bit lower than double digit.” Guiony added that the bulk of Chinese demand today was from tourists and estimated overall Chinese demand for the brand to be in “mid-single digits” terms. Analysts estimate that growth in the global luxury goods industry will slow down to around 6-8 percent in 2012, or about twice the level of global GDP growth depending on estimates, compared with 10 percent growth last year. Luxury investors and analysts said they expected trading to continue to improve in the second half of the year, partly thanks to the return of Chinese customers, the world’s biggest buyers of luxury goods. “We expect a slow but steady recovery of Chinese luxury demand because of the underlying appetite for luxury and wealth creation continuing,” Gerst said. In the past year, China’s luxury market, which had been the industry main growth driver, was hit by a slower economy and the government’s crackdown on the country’s tradition of gift-giving to facilitate transactions and deals.

The new series of Louis vuitton bags would be much more attractive for people

On the other hand, the texture of the authentic louis vuitton bags is soft and stylish. However, the perfect shape could make people who choose this kind of bag have the comfortable feeling. This kind of product which has been filled with a sense of artistic works has contained the contemporary elegance which can make women experience full of young fashion and full of vitality. On the other hand, the comfortable feeling of this newly published Louis Vuitton Bags destined to become a great classic. The newly released Louis Vuitton bag has already combined the tradition and innovation thus has made the Louis Vuitton Bags Louis Vuitton Bags become an integrated process of Louis Vuitton classic. The surface bags have combined the rarely smooth leather and iconic Monogram canvas or draw inspiration from the tapestry. The internal of bag has applied the suede leather. However, the interior space has been carefully designed.

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